April 9, 2020
Amanda Lacey
In the dying age of print media, and with the rise of the competitive, multi-channelled online realm, it can be hard to stand out in the crowd. How can you jump to the top of that press release pile?
April 9, 2020
Amanda Lacey
The psychology behind colour and branding: What does your colour say about your brand?
Apple, Microsoft, Google, Coca-Cola, IBM, and McDonalds; six of the most recognised brands in the western world today.
What’s their secret?
April 9, 2020
Amanda Lacey
As the lights turned on, so did a new way of doing business. Purpose Law, the creation of industry veteran Geoff Donovan and newcomer Demetrio Zema, promises a different approach to the traditional law firm model.

April 9, 2020
Amanda Lacey
At least one in three lawyers and law students suffers from depression. A litigious culture, extreme hours and relentless pressure; both internal and external, can all take their toll.

April 9, 2020
Amanda Lacey
Are you still at uni and looking to enter the world of communications and public relations?
We have an ongoing casual position available for a self starter, who is reliable, honest and hardworking.
We would love someone with an interest in writing and offer a flexible, supportive workplace.
If you would like some more information in the role, contact Amanda on amanda@popcom.com.au and include a paragraph on who you are, and why you are interested in the role.

April 9, 2020
Amanda Lacey
We are helping to recruit a marketing and communications manager for one of our clients; a leading Australian law firm, located on Martin Place, Sydney.
So if you have at least five years professional experience, a creative mind and the gift of the gab, please send a brief bio about yourself to amanda@popcom.com.au.

April 8, 2020
Amanda Lacey
Custom made rugs adorning polished concrete floors. Bold, contrasting colour schemes. From the minute you step out of the lift of the McCabes Lawyers Sydney office, you know this is a firm of style.
April 8, 2020
Amanda Lacey
By now, everyone knows that having a summary on your LinkedIn profile boosts your search results. But writing about you is never easy. So here at Popcom, we have put together a short list to help you write a killer summary.
April 8, 2020
Amanda Lacey
LinkedIn is a professional networking platform for individuals and businesses. Follow these simple rules to present yourself and your company in a professional and consistent way.
April 8, 2020
Amanda Lacey
Social media tools such as Twitter are useful for creating brand resilience and communicating with existing and new audiences. But what exactly is Twitter and how do you businesses use it?
April 8, 2020
Amanda Lacey
Organisations are giving more weight to the concept of internal communications, but before sitting down to develop a strategy consider the following points.
May 28, 2019
Amanda Lacey
COVID-19 has impacted us all. We have been on the front line of many professional service and retail organisations communicating staff cuts, salary reviews and store closures with compassion and optimism.
- R. Allen
"POPCOM really understand business and how to craft communications that solve problems. "
- Michelle
" I really wasn't sure what kind of help I needed but after one call with POPCOM it was crystal clear "

