April 10, 2020
Amanda Lacey
Despite the ever-increasing popularity of Instagram and the numerous opportunities it can provide for small businesses, many still fail to adopt this (free!) platform.
Article by Sophie Richardson
April 10, 2020
Amanda Lacey
Instagram is currently undergoing a trial in which the number of ‘likes’ on a post are hidden from other users.
Article by Sophie Richardson
April 10, 2020
Amanda Lacey
With the development of technology, social media has become a powerful tool utilised by many businesses to connect with potential customers and increase awareness of products and services. Most platforms allow you to create profiles for free, making this an opportunity that cannot be missed.
By Sophie Richardson
April 10, 2020
Amanda Lacey
Simply providing an option to share your video on social media creates a substantial opportunity. A survey conducted with 1,000 internet users found they were 39 percent more likely to share a video than a textual piece.
By Sophie Richardson
April 10, 2020
Amanda Lacey
As a starting point when it comes to the media, it is important not to duck and weave an issue, especially when it has become or is about to become public knowledge. Read our top tips for what to say instead of no comment.
By Amanda Lacey
April 10, 2020
Amanda Lacey
We discuss the truth around the viral posts regarding your online safety.
By Kylie Deans
April 10, 2020
Amanda Lacey
Read why it is important to keep in contact with your clients and prospects this time of the year and how to start to creating the perfect newsletter using Mailchimp.
April 10, 2020
Amanda Lacey
Amanda Lacey has been named a finalist for the Marketing Communications Executive of the Year category at the 2018 Women in Law Awards, one of the industry’s premier events.
In partnership with Taylor Root, the Lawyers Weekly Women in Law Awards covers 20 individual and group categories. Winners in the individual categories are automatically shortlisted for the coveted Women in Law Excellence Award.
April 10, 2020
Amanda Lacey
Congratulations to our hardworking Director Amanda Lacey on this outstanding achievement.
The awards program by Lawyers Weekly recognises inspiring Women and leaders in the category of Marketing Communications Executive of the Year.
Best of luck Amanda.
April 10, 2020
Amanda Lacey
Millions of people use LinkedIn and others within the network can see what your personal or business profile looks like, what your professional history is and what you have achieved. LinkedIn is not only good for industry connections but also for matching to employment opportunities.
If it is time for you to give your profile a makeover, follow these steps to success and get the most out of your LinkedIn presence.
April 10, 2020
Amanda Lacey
TraveLiaison is the newest travel-tech on the block in the Australian market. Launched this week at the Travel Industry Exhibition, TraveLiaison is the concept-come-tech-reality of Sydney women Martine Nagle.
By Amanda Lacey
April 10, 2020
Amanda Lacey
One word can make the difference between factual and cold, to excited and empowered or scared and intimidated. Read why to ditch the word said and inject some feeling into your messages.
By Amanda Lacey
- R. Allen
"POPCOM really understand business and how to craft communications that solve problems. "
- Michelle
" I really wasn't sure what kind of help I needed but after one call with POPCOM it was crystal clear "